Google visibility
Impressions, calls, direction requests and search terms from your Google Business Profile, next to your rating trend.
What this section shows
Below the rating trend on the dashboard, organizations with a connected Google source get a Google visibility section: how often your Business Profile appeared to people on Google, and what they did about it.
- Impressions, how many unique people saw your profile on Google Search or Maps that day. Google deduplicates these per person per day, so this is people, not page loads — but it is views of your profile, not visits to your business.
- Calls, taps on your phone number.
- Direction requests, people asking Google Maps how to reach you.
- Website clicks, clicks through to your site.
The chart shares its time axis with the rating trend above it, so you can read the two together — a rating dip and a fall in direction requests over the same weeks is a far stronger argument for acting on a complaint than the complaint alone. ReviewHive deliberately draws no causal line between them: the two series sit on one axis, and the conclusion is yours to draw.
Search terms
The collapsed table underneath lists what people typed into Google before finding you, for the most recent month Google has published. For low-volume terms Google reports only a ceiling, so you will see "fewer than 15" rather than an exact count — that is Google's number, not ours rounded.
Why it is Google-only
Facebook, Tripadvisor and the app stores do not expose equivalent data, so this section describes your Google presence only — it is labelled that way so nobody reads it as whole-business traffic. If you have several Google locations connected, their numbers are summed.
Why the numbers lag, and why gaps are gaps
Google publishes these figures a few days behind, and revises them after publishing. ReviewHive re-reads the recent window every day so late revisions are picked up. A day Google has not published yet shows as a break in the line, not a zero — a zero would mean "nobody saw your profile", which is not what "Google hasn't published yet" means, and we will not draw one when the other is true.
If the whole section shows "importing your metrics", the first backfill is still running; it usually completes within a day of connecting.